Job Description

Main Areas of Responsibility Your responsibilities will include:

- Developing and implementing marketing and communications strategies, primarily focussing on student and staff recruitment and improving brand awareness - Designing and generating mixed media content for use on academy websites and relevant social media to increase brand awareness and drive engagement - Managing day-to-day social media posting and platforms - Helping to develop compelling campaigns that resonate with our target audiences - Ensuring brand consistency across all communications and external media - Writing, editing, proofreading and publishing press releases and academy newsletters - Monitoring and adjusting campaigns to meet budget and performance objectives - Using data analysis tools to record, interpret, and analyse campaign performance, and creating and delivering actionable reports driven by these insights - Conducting ongoing research into audiences, preferences and trends - Researching and generating ideas to maximise audience engagement - Performing keyword research to identify trends and develop content which improves SEO, discoverability, and engagement - Using industry standard packages to edit content - Photographing and videoing events and activities at the Academy and cataloguing and maintaining the Academy digital photo library Qualifications & Experience We would like to hear from you if you:

- Are skilled in writing tailored messages for different audiences - Are a creative thinker with the capacity to create engaging campaigns - Take ownership and deliver consistently high standards of work - Are able to write clear and concise briefs for design and digital projects - Are open to working in an AI-driven environment and improving processes - Can demonstrate excellent interpersonal, written and spoken communication and presentation skills - Have an innovative mindset and approach to tackling problems - Have the ability to understand and discuss technical concepts - Are a solution orientated individual who likes to work in an evidence-based approach - Are able to multitask and work on multiple projects whilst prioritising objectives Professional Development & Benefits Our people are at the heart of our success. We have developed a strong culture of collaboration and best practice, with professional development and career planning at its centre. We invest in our staff with support, coaching, mentoring, and a wide range of top-quality training programmes delivered at every level.

In addition to the opportunities for career development and progression, we also offer a competitive rewards and benefits package which includes our Harris Allowance for teachers on MPS/UPS, a Performance and Loyalty Bonus, Pension Scheme with generous employer contributions, a Wellbeing Cash Plan and many other benefits.